Bahrain, Saudi Arabia ‘to act as one’
In a visionary move to appeal to the long-haul tourist, Bahrain and Saudi Arabia (KSA) have signed a memorandum of understanding (MoU) that seeks to position both countries as a singular regional and global tourism destination.
This landmark agreement not only signifies a milestone in their bilateral relations but also sets the stage for an exponential surge in their respective tourism sectors.
The memorandum includes multiple provisions that expand the scope of tourism cooperation between Bahrain and Saudi Arabia, fostering greater collaboration in various areas of mutual interest.
The MoU establishes a framework for combining efforts to market and promote tourism activities and programmes in both kingdoms. It involves coordinating joint events to attract more tourists, fostering growth in specialised tourism sectors, and collaborating with tourism agencies and regional/international tour operators to create shared tourist destinations.
Furthermore, the MoU aims to enhance collaboration in various areas of the tourism industry, striving to achieve sustainable tourism development in both nations.