IAAPA, the global association for the attractions industry, successfully concluded the IAAPA Middle East Trade Summit 2024 on Yas Island, Abu Dhabi with participation from 400 attendees and 45 exhibitors. Organized in collaboration with Miral, the creator of immersive experiences and destinations, and the Abu Dhabi Exhibition Convention and Exhibition Bureau, the Summit hosted two days of insightful education sessions featuring 27 international experts.
During the Summit, IAAPA announced it will be expanding its presence in the region with a local office in Dubai and appointing Ahmed Zakaria as the Director of Operations for the Middle East. Zakaria arrives with more than 20 years of experience in the exhibitions and event management industry across the MENA region. He will play a key role within the IAAPA EMEA team, focusing on consolidating and developing membership reach in the region. His addition will allow the Association to enhance services to members and industry connections in the Middle East and provide an efficient way to expand IAAPA trade events in the future.