Starhotels Collezione, Italy’s luxury hotel group, recently held several events in the GCC, including a Sales Conclave in Saudi Arabia and the UAE, and exclusive Media and Partners Evenings in Abu Dhabi and Dubai.
Organised by Gulf Reps, these gatherings focused on strengthening relationships between Italian luxury and the region's travel market.
The Sales Conclave facilitated discussions with key travel partners, underlining the brand's commitment to expanding in the Middle East, a rapidly growing area for the group.
Subsequent Media and Partner Evenings showcased Italian hospitality and culture, beginning with an event at Fairmont Bab Al Bahr Abu Dhabi where guests interacted with the Starhotels delegation.
A follow-up event at FIVE Jumeirah Palm Dubai featured networking and an exclusive dining experience, emphasizing the brand's qualities of design, hospitality, and cultural craftsmanship.
These events illustrated Starhotels Collezione’s dedication to fostering long-term relationships in the GCC and enhancing the luxury experience through authentic connections and services inspired by Italian excellence.
“The growth from the Middle East market has been over 30% year-on-year for Starhotels Collezione, and this market continues to be very essential for the company,” said Benjamin Tkalec, Regional Director of Sales, Middle East. “Our goal is to continue nurturing these partnerships and exploring new opportunities to elevate the guest experience for our GCC clientele.”
Representing Starhotels Collezione’s flagship property in Rome, Massimo Colli, General Manager of Hotel d’Inghilterra, added: “The GCC market is now among the top four feeder markets for our luxury hotel in Rome. We truly value our guests from this region who appreciate the blend of heritage, luxury, and personalized service that defines our hotel.”
From Milan, Marco Pratolongo, General Manager of Rosa Grand Milano, noted: “We are seeking new opportunities in this market, which is one of our top contributors, and we have all the necessary know-how to welcome GCC guests through our doors. We are very well known in this market, and at the same time, we understand the importance of personal relationships with our partners.” -TradeArabia News Service