Hyatt Hotels Corporation has announced that Hyatt Place and Hyatt House hotels in the Americas continue to outperform in leisure, urban, drive-to, and mixed-use locations, with 48 new hotels in these brands expected to open across the Americas in 16 new markets in 2022 and 2023.
With more than 470 Hyatt Place and Hyatt House hotels currently open in the Americas, the brands continue to attract travellers looking for seamless hotel experiences and owners and operators that are committed to delivering brand and operational excellence, it said.
This planned expansion of the Hyatt Place and Hyatt House brands in the Americas will represent more than 6,400 rooms planned by year-end 2023, positively contributing to Hyatt’s industry-leading net rooms growth, which was 19.5% in 2021.
This includes growth as a result of Hyatt’s acquisition of Apple Leisure Group (ALG). The anticipated Hyatt Place and Hyatt House hotels in the Americas represent almost 9% of Hyatt’s total pipeline, and Hyatt will welcome more than 20 new owners to the Hyatt family, it said.
Top-performing select service brands
Hyatt Place and Hyatt House hotels in the Americas continue to deliver strong performance, outperforming peers with an almost 400 basis points market share improvement in 2021 over 2019, with leisure, urban, and drive-to destinations as some of the top performing segments in 2021. Additionally, the Hyatt Place and Hyatt House brands in the Americas led occupancy rates across all regions and Hyatt brands with 65.1% in Q4 2021 or 61.8% for full-year 2021.
“The Hyatt Place and Hyatt House brands continue to perform incredibly well, especially among leisure transient guests, with leisure destinations commanding strong ADR,” said Jim Tierney, senior vice president, development and owner relations, Hyatt. “With an eye toward recovery, we believe these hotels will remain attractive to leisure guests thanks to distribution, value, and amenities. For example, in Q4 2021, we saw business transient demand accelerate due to companies returning to the office and business travelers hitting the road again.” - TradeArabia News Service