British Airways has celebrated the launch of its new lounge design concept with the opening of a lounge at Dubai International Airport, marking a significant change in the airline’s premium offering.
Working in partnership with global
architecture and design firm Gensler, the opening debuts the flag carrier’s new
design concept that will serve as the vision for future lounge
developments.
Calum Laming, British Airways’ Chief
Customer Officer, said: “We’re thrilled to be unveiling our new design concept
with the new lounge in Dubai, alongside Miami that also opened very recently.
These unique spaces have been created with our customers in mind and are the
next step in our extensive lounge transformation plan. Whether they’re looking
to relax, dine, work or enjoy a drink at the fully staffed bar, there’s
something for everyone.
“We’re proud to bring our brand to life in
these spaces, having blended our British originality with each destination’s
unique character. This approach has allowed us to make the most of brilliant
talents from around the world. We’re grateful to all the teams, both within
British Airways and our partners, who’ve helped make our vision a reality. We
are incredibly excited to welcome our customers to this new lounge.”
Rooted in hospitality, the new design
concept establishes a cohesive architectural identity that connects British
Airways lounges worldwide.
Drawing inspiration from the airline’s
heritage and the character of each destination, the spaces are designed to feel
welcoming, intuitive, and restorative, creating moments of calm, connection,
and delight for customers wherever their journey takes them.
Reflecting the airline’s playful side,
‘look-up’ moments feature across British Airways’ lounges, adding a touch of
surprise to the experience. In Dubai, for example, the chandelier is framed by
a mirrored ceiling in the main dining area, with the iconic British Airways
speedmarque embedded above.
Located in Terminal 1 at Dubai
International Airport and spanning nearly 5,800 sqft, the new space offers
customers an elevated experience that blends contemporary British design and
the rich spirit of the UAE.
Brought to life by local contractor Al
Tayer Stocks, the new space nods to traditional Middle Eastern style, featuring
sweeping arches, patterned metal panelling, and mirrored walls that have taken
inspiration from local architecture.
A
full-service bar acts as a focal point of the space as part of the new design
concept.
Customers are welcomed by a framed entrance
leading into a space that balances warm hospitality and exclusivity.
Artisanal finishes such as fluted marble,
antique mirrored ceilings, and bespoke detailing create an inviting and
sophisticated space.
Lighting and mirrors are used throughout to
reflect light, bringing a sense of openness to the space.
Washrooms feature locally sourced geometric
tiles, while seating incorporates British heritage fabrics, adding character
and comfort.
The lounge has a dedicated self-serving
dining area offering a range of options including an Arabic breakfast, mezze
selection, cakes, and cheeseboard.
Coffee Planet, a UAE-founded coffee brand
renowned for its premium Arabica beans, is available along with Birchall, the
airline’s new global British tea partner.
Customers travelling in First can also
enjoy top notch service in the exclusive Concorde Dining Room, accessible via a
dedicated entrance.
The à la carte menu features Middle Eastern signature dishes such as Arabic mezze and sweet dessert, Umm Ali, and British Original favourites including the famous Concorde Wagyu burger and Scottish smoked salmon.
Ashley Dowell, Design Director, Senior Associate at Gensler, said: “We are honoured to have partnered with British Airways to carve the path for the global lounge concept being introduced around the world. Hospitality driven and inspired by the heritage of British Airways, combined with the rich vibrancy of each location, the lounges will reflect a global journey framed through a British lens. Welcoming, intuitive and bold, the new lounges offer a surprising retreat for travellers to relax, work and socialise in the midst of their travels.” -TradeArabia News Service