Travel, Tourism & Hospitality
WOW Awards 2025 Middle East returns for 3rd edition in Dubai
The WOW Awards Middle East returns for its 3rd edition, showcasing creativity and innovation in the experiential marketing, MICE, live entertainment, and wedding industries, renowned as Asia's largest business platform.
The WOW Awards Middle East is back for its 3rd edition at Festival Arena, Dubai Festival City.
Recognised as Asia’s largest business platform for the experiential marketing, MICE, live entertainment, and wedding industries, WOW Awards brings its legacy of celebrating creativity and innovation to the Middle East once again.
After marking its 16th edition in Asia earlier this year, the Middle East chapter continues to grow as the premier recognition platform for the region.
Since its launch in 2019, WOW Awards Middle East has become synonymous with excellence, networking, and inspiration for industry leaders and professionals.
Speaking on the occasion, Deepak Choudhary, Managing Director of WOW Awards, said: “The WOW Awards are more than just recognition; they celebrate the spirit of creativity, collaboration, and excellence. The Middle East continues to raise the bar globally, and this edition promises to be our best yet.”
This year’s program promises an immersive and dynamic experience for attendees, starting with a high-energy welcome, thought leadership sessions, and culminating in a grand evening of awards.
The WOW Expo will serve as a hub for idea exchange and collaboration, while the Awards Gala will spotlight groundbreaking work across the industry’s key verticals.
The credibility of the WOW Awards rests on its 30-member jury panel, comprising senior leaders, decision-makers, and leading professionals from across the globe. Together, they will evaluate nominations across 49 award categories, grouped into:
● Group A | Experiential Marketing awards (18 categories)
● Group B | Experiential Celebrations awards (14 categories)
● Group C | Experiential Management awards (12 categories)
● Group D | Experiential Venue awards (5 categories) -TradeArabia News Service