Rove Hotels, IRTH Group introduce HQ by Rove

Rove Hotels and IRTH Group have introduced HQ by Rove, a hospitality-led office concept that integrates work, life, and play.

 

The inaugural project will be located in Business Bay, alongside Marasi Bay Marina, Dubai offering fully furnished, premium office spaces with a lifestyle touch.

 

Inspired by Rove's signature style and IRTH's forward-thinking vision, HQ by Rove reimagines the traditional office into a destination that blends the warmth and vibrancy of hospitality with the efficiency of Grade-A commercial space.

 

Designed around people, lifestyle, and productivity, HQ by Rove combines smart technology, bold design, and lifestyle-driven details.

 

The result is a collection of productive environments where businesses can thrive, teams can collaborate effortlessly, and work feels both efficient and energising.

 

HQ by Rove is just steps from the lively canal promenade and minutes from key business districts such as Dubai Design District and Downtown Dubai.

 

With effortless access to Sheikh Zayed Road and Al Khail Road, tenants also enjoy breathtaking panoramic views of the Burj Khalifa and the city skyline.

 

 An exclusive private road connected directly to HQ by Rove facilitates seamless entry and exit, making daily commutes faster and more convenient.

 

The modular office collection offers businesses the freedom to select on-demand spaces that expand and adapt with ease, each office coming with its own private outdoor courtyard.

 

The first-of-its-kind Lofts Collection features premium double-height space with striking design features and a modern living touch, perfect for business owners seeking a statement address.

 

Beyond private offices, professionals can immerse themselves in dynamic shared spaces designed for collaboration, networking, and everyday connection.

 

Beyond the desk, HQ by Rove cultivates a holistic work-life ecosystem, offering a curated selection of on-site amenities that minimise the need to travel elsewhere for fitness, dining, or relaxation.

 

The lifestyle offering extends across multiple levels, including the Arcade, community-focused Podium, wellness-driven features, and rooftop level designed for social and leisure activities.

 

"The world is evolving faster than ever, and so is its workforce. Today’s professionals are always on the move and require spaces that can keep pace," says Paul Bridger, Chief Operating Officer at Rove Hotels. "With HQ by Rove, we've created a dynamic environment that provides modern professionals with everything they need to thrive in one place, offering unparalleled flexibility, functionality, and community. Crucially, we also believe downtime is equally important, which is why we’ve designed a space that feels inspiring, comfortable, and full of energy, true to the spirit of Rove."

 

Osman Celiker, Chief Executive Officer at IRTH Group, adds, “At IRTH, our greatest strength lies in our thinking and design process backed with a team driven by curiosity, detail, and the desire to do things differently. HQ by Rove is more than an office building; it is a reflection of how we believe workspaces should feel in the future. Inspired by Dubai’s bold spirit, HQ by Rove represents our commitment to creating work environments that are as future-focused as the city itself. By weaving hospitality, thoughtful design, and community into commercial spaces, we are not only addressing today’s needs but setting new standards for tomorrow and creating lasting value for both end users and investors.” -TradeArabia News Service