Travel, Tourism & Hospitality
Groupe GM launches new Algotherm hotel collection
Groupe GM, an international leader in guest amenities, has unveiled the new Algotherm Hotel line, bringing the revitalising power of the ocean combined with the dermocosmetic expertise into the hotel bathroom for a truly immersive wellness experience.

Groupe GM, an international leader in guest amenities, has unveiled the new Algotherm Hotel line, bringing the revitalising power of the ocean combined with the dermocosmetic expertise into the hotel bathroom for a truly immersive wellness experience.
Recognised for its regenerating, moisturising, and protective properties, the range is enriched with dermocosmetic active ingredients and Laminaria Digitata Algae, inviting guests to experience the ocean's healing benefits. The formulas are composed of 98% natural ingredients, and are vegan, GMO-free, gluten-free, and certified by Biorius.
Eco-friendly skincare
Since 1962, Algotherm has harnessed the power of marine ingredients to develop innovative skincare solutions that remineralise and regenerate the skin. Today, the brand takes its expertise to the next level by integrating high-performance, clinically recognized ingredients inspired by aesthetic medicine. This expert heritage now comes to life in a hotel line that transforms every guest’s daily ritual into a sophisticated ocean-inspired moment, the company said.
The Algotherm hotel range is infused with a fresh marine fragrance that evokes the energising spirit of the ocean. It opens with crisp top notes of lemon and green foliage, unfolding into a delicate floral heart of lily of the valley, violet, and rose, offering a sensorial journey that is both uplifting and refined.
Luxurious ocean-inspired experience
The revamped Algotherm hotel line packaging takes inspiration from the ocean's breathtaking natural colours. A spectrum of greens, ranging from pale blue-green to deep emerald, evokes the richness of marine biodiversity, offering a visual tribute to ocean life, including the vibrant hues associated with phytoplankton, and a reflection of the brand’s deep-rooted marine heritage.
The collection includes Groupe GM’s patented and refillable Ecofill dispenser, designed with 400ml sealed and traceable pouches that ensure product integrity and hygiene.
Groupe GM and Algotherm also offer a selection of hotel accessories, packaged in recycled cardboard sleeves and boxes to reflect the brand’s commitment to sustainability. These include shower caps, vanity sets, sewing kits, shoe mitts, paper tissues, dental sets, shaving sets, manicure sets and combs. - TradeArabia News Service