Travel, Tourism & Hospitality
Miral inspires future hospitality leaders at Ferrari World
Miral, a leading creator of immersive destinations and experiences in Abu Dhabi, welcomed 26 senior hospitality management students from Abu Dhabi Hospitality Academy - Les Roches, for immersive learning experience at Ferrari World Yas Island, Abu Dhabi.
Miral, a leading creator of immersive destinations and experiences in Abu Dhabi, welcomed 26 senior hospitality management students from Abu Dhabi Hospitality Academy - Les Roches, for an immersive learning experience at Ferrari World Yas Island, Abu Dhabi.
The visit formed part of the students’ Methods of Research Inquiry course in the Bachelor’s in Global Hospitality Management programme, with Miral supporting them in applying research skills to address workplace challenges and develop practical solutions for hospitality businesses.
The session provided a valuable opportunity to bridge academic theory with real-world application, nurturing future leaders in hospitality, tourism, and guest experience management.
It also contributed to the students’ academic research projects focused on operational excellence and customer experience.
As a world-class institution offering the same globally recognised hospitality education as Les Roches campuses worldwide, Abu Dhabi Hospitality Academy - Les Roches equips students with the skills, knowledge, and industry exposure needed to excel in the dynamic hospitality sector.
This initiative reflects Miral’s long-term commitment to education, talent development, and industry engagement, while supporting national strategies to drive sustainable economic diversification and innovation within the sector.
The initiative falls under the Education and the Arts, Culture & Tourism pillars of Miral’s Group Corporate Social Responsibility (CSR) Strategy and reflects Miral’s commitment to empowering future tourism and hospitality professionals through purposeful, real-world learning.
The programme was divided into three key parts, starting with a presentation introducing students to Ferrari World’s strategic positioning, guest experience innovation, and career pathways in marketing, communications, and experience management.
Following the presentation, the students conducted observational research across the theme park, applying their learnings to understand how data-driven decisions enhance guest satisfaction, operational excellence, and experience design.
For the final round, the students took the stage to present their insights and strategic findings to a panel comprising senior leaders from both Miral and Abu Dhabi Hospitality Academy – Les Roches.
The session celebrated the students’ academic excellence while demonstrating the practical relevance of their work. Standout presentations were acknowledged, reinforcing the true value of bridging theoretical knowledge with industry application and highlighting the impact of such partnerships in developing future-ready professionals.
Miral’s CSR Strategy is a testament to its long-standing commitment to the people and communities it serves. Its initiatives demonstrate Miral’s dedication to creating a positive impact across the community and enriching lives through meaningful experiences. -TradeArabia News Service