Tourism segment diversification and renewed focus on Mice travel has seen the city of Prague attract a number of Mice experts. A total of 1,264 meeting industry experts from 79 countries met in Prague at the 56th Congress of the International Congress and Convention Association – ICCA, hosted in November. The event was organised by the Prague Convention Bureau with the support of more than 40 local partners. The aim of the congress was the exchange of the latest knowledge and trends in the industry.
Prague thus had a unique opportunity to present its meeting infrastructure to the professional meeting organisers, representatives of international associations and professional organisations from around the world.