Club Med unveils ski and sun holiday ideas
Club Med, the world’s leading provider of upscale, all-inclusive holidays – represented exclusively in the GCC by dnata – has unveiled a host of offers for winter 2023, bringing the best of its worldwide sun and ski-themed resorts to the region’s avid traveller base.
Demand for Club Med holidays across the GCC has grown significantly as travellers seek the added value and experiences from its all-inclusive packages. In 2022, ski seasons in Europe and beach breaks in Asia were trending with travellers across the region.
Based in France, Club Med offers an unrivalled range of ski resorts in the French, Swiss and Italian Alps with holiday packages inclusive of stay, food and beverages, activities, entertainment, ski lessons, lift passes, and more. Its winter sun packages are popular in Asia, including on the islands of Bali and Phuket, and the Indian Ocean, with the Maldives, Seychelles, and Mauritius its leading resorts for GCC travellers.
The French hospitality company is also revealing a new brand campaign based on latest travel trends – from anxiety-escapism to human interactions – to roll-out across the varied experiences available within its worldwide resorts.
Winter is typically low or shoulder season for many destinations, but with cooler climates, lesser crowds and world-class resorts beckoning, this remains a recommended time to travel, at more affordable rates.
The French hospitality company’s new brand campaign ‘That’s l’Esprit Libre’ is set to raise awareness of its unique lifestyle travel offering, based around five major social and travel trends: well-being, zero compromises, anxiety escapism, responsible tourism, and human interactions. Travellers can look out for these themes throughout the resorts’ latest additions to its comprehensive all-inclusive offering, from authentic Thai group cooking classes in Phuket to foster human interaction, to its focus on well-being at Club Med Kabira Ishigaki, Japan tailored around the unique Ishigaki lifestyle, surrounded by nature.
Jules Renault, Director at Club Med commented: “It’s not about showing what travellers can DO at Club Med, but how they can LIVE at Club Med.”