Fatima Al Sairafi, Minister of Tourism, said that Bahrain’s tourism sector has continued to record strong growth since the launch of the "We Miss You" campaign and the resumption of tourism and entertainment activities, driving an increase in visitor arrivals from GCC countries during the Eid Al Adha holiday.
Al Sairafi said Bahrain is fully
prepared for the summer season amid rising demand from local and GCC visitors,
supported by a wide range of tourism and leisure experiences and promotional
packages launched in cooperation with travel agencies across the Gulf, reported Bahrain News Agency.
She attributed the sector’s
positive performance to close public-private sector collaboration, which has
helped enhance visitor experiences, improve tourism products and services, and
attract events and investments that support growth and competitiveness.
The minister noted that Bahrain’s
advanced tourism infrastructure, accessibility and year-round programme of
cultural, entertainment and sporting events continue to strengthen its appeal
as a preferred family destination and support the goals of the Tourism Strategy
2022 – 2026, including increasing the sector’s contribution to the national
economy.