The Ajman Department of Tourism, Culture and Media is participating in the International Incentives, Business Travel, and Meetings Exhibition (IBTM World) for the second consecutive year, as part of its continued efforts to strengthen Ajman's global footprint in the tourism and events sectors.
Held in Barcelona from November 18 to 20, this international
exhibition brings together leading companies and institutions in the meetings,
incentives, conferences, and exhibitions (MICE) sector to explore emerging
trends and opportunities.
Through its participation, the department demonstrates its
focus on building strategic industry partnerships and positioning Ajman as a
dynamic destination for business tourism.
The event presents a valuable opportunity for the department
to showcase the Emirate's advanced infrastructure and readiness to host
world-class events, while highlighting its capacity to organise both local and
international events.
The initiative also supports the department’s broader goals
of fostering partnerships, exchanging expertise, and exploring innovative
solutions, all of which align with the Ajman Vision 2030 initiative.
By connecting with key players in the global MICE landscape,
the department aims to attract more events to the Emirate and promote its
unique offerings to global audiences.
Commenting on the occasion, Mahmood Alhashmi, Director
General of the Ajman Department of Tourism, Culture and Media, stated: “Our
return to IBTM World this year reflects our continued commitment to
strengthening Ajman's presence in the global business tourism sector. We are
expanding on last year's participation, which made the Emirate's capabilities
more widely recognised, by presenting new initiatives and advancements that
reinforce Ajman's appeal as a destination for meetings and events.”
Alhashmi added: “We are focused on enhancing the business
tourism experience by upgrading infrastructure and expanding our services to
meet the evolving needs of international event organisers. Our aim is to ensure
that Ajman remains a competitive, sustainable, and welcoming environment for
global conferences and business gatherings.”
IBTM World is a premier international platform that convenes
tourism agencies, hospitality groups, and event professionals from around the
world, offering participants an exclusive opportunity to showcase their
capacities in hosting international business events and connect with
decision-makers seeking high-quality venues and services.
Joining the department at this year's exhibition are several
partners from Ajman’s tourism and hospitality sector, including Ajman Saray
Hotel, Ajman Hotel managed by Blazon, Bahi Ajman Palace Hotel, Arabian Oryx
Travel & Tourism LLC, Miracle Tourism LLC, and Rida International Tourism
& Travel.
With a legacy spanning over three decades, IBTM World
remains one of the most influential events in the global MICE sector. It
features a rich lineup of discussions, networking sessions, and
knowledge-sharing opportunities that help shape the future of business tourism.
The Ajman Department of Tourism, Culture and Media continues to invest in innovative solutions and high-impact initiatives that enhance the Emirate’s tourism offerings. By hosting and facilitating international events, the department reinforces Ajman’s position as an influential destination on the global tourism map. -TradeArabia News Service