Travel, Tourism & Hospitality
KSA's Culture and Tourism Ministries sign hotel cultural content deal
The Ministries of Culture and Tourism signed a cooperation agreement with several hotels across Saudi Arabia during the Cultural Investment Conference, held at the King Fahd Cultural Centre.
The Ministries of Culture and Tourism signed a cooperation agreement with several hotels across Saudi Arabia during the Cultural Investment Conference, held at the King Fahd Cultural Centre.
The agreement falls within the framework of the Culture in Hospitality Facilities programme, which aims to integrate cultural content into tourism facilities and enhance the cultural experience for visitors, reported SPA.
The agreement seeks to incorporate cultural elements into hotels to enrich the tourism and cultural experience of local and international visitors.
The cooperation reflects the efforts of both ministries, in partnership with the private sector, to maximise the role of hospitality facilities in promoting cultural awareness and providing diverse experiences that highlight the Kingdom’s identity and heritage.