The Bahrain Tourism and Exhibitions Authority (BTEA) participated in World Travel Market (WTM) London 2026, held from November 3 to 5, showcasing the Kingdom’s tourism offerings and investment opportunities to the international travel industry.
Bahrain’s national
pavilion brought together 10 exhibitors, including Gulf Air, Exhibition World
Bahrain, hotels, resorts and destination management companies, highlighting
collaboration between the public and private sectors in developing the tourism
industry.
Dana Osama Al Saad,
Deputy Chief Executive Officer for Marketing and Business Development at BTEA,
said the participation aimed to strengthen Bahrain’s international tourism
profile, promote its diverse attractions and infrastructure, and expand
partnerships with key industry stakeholders.
She added: "Our
participation in this international event provides an important opportunity to
showcase the promising investment opportunities within Bahrain's tourism sector
and promote major tourism projects that support sustainable growth. The Bahrain
Pavilion also serves as a platform to highlight the Kingdom's rich heritage,
cultural diversity and evolving tourism landscape, while demonstrating its
advanced capabilities and readiness to host major international events,
exhibitions and conferences." -TradeArabia News Service