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Middle East survey highlights

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The third annual global Inflight Connectivity Survey, published by Inmarsat, the world’s leading provider of global mobile satellite communications, in association with market research company GfK, shares some interesting findings.

• 81 per cent of Middle Eastern passengers would pay for inflight connectivity even on short-haul leisure flights, rising to 85 per cent for long-haul business flights.

• 59 per cent of Middle Eastern passengers agree that inflight wi-fi takes the anxiety out of flying because they can stay in contact with people on the ground.

• 36 per cent of passengers in the Middle East said they would stop using their preferred airline within the next year if they only offered poor quality wi-fi.

• Business flyers in the Middle East use wi-fi for both work and non-work reasons: 29 per cent browse the web, 37 per cent use social networks, 43 per cent email and 20 per cent use business tools.

• The Middle East has the highest volume of multi-device usage in all regions surveyed, with 66 per cent of inflight connectivity users connecting more than one device.

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