NEWLY-OPENED Segera Retreat, a new iconic property on Kenya’s Laikipia Plateau, has been attracting guests to enjoy the comforts of luxury amidst Africa’s wilderness and natural landscapes.
Segera Retreat, which also just won the Newcomer Award 2013 at ITB Berlin, is part of the Wilderness Collection.
Roberto Viviani, group sales and marketing manager, Europe and GCC, said: “Segera Retreat has been performing exceptionally well since it’s short opening period from April this year. We are excited to be able to add this Kenyan offering to the already existing southern African offering of Botswana in the Okavango Delta, Zimbabwe and Zambia encompassing the Victoria Falls and the landscapes and cultural experiences in Namibia. For an ultimate safari and beach experience, we are finding that more and more guests are combining Segera in Kenya with North Island in Seychelles.”
While the resort’s key source markets are the US and Europe, there has been considerable interest from the GCC. “We are getting growing enquiries from this region, especially with international flight connections out of the region into Nairobi. We are actively reaching out to the Middle East market through a strong communications strategy in the region encompassing UAE, Egypt and Saudi Arabia. Segera Retreat has an incredible fusion of local African art and coupled with the rich cultural aspect of the region and the generous offering of style, we believe that the product offering is unique.”
The camp offers made activities facilitated through a personal villa attendant.
In addition, a visit to Segera provides guests with opportunities to engage with a range of conservation activities in Segera and neighbouring areas. “Guests may want to actively contribute to reforestation efforts by planting indigenous trees in the ‘Wangari Maathi Memorial Forest’ at the Zeitz Foundation Headquarters or a local school, or take part in daily tracking and monitoring activities of the endangered Patas Monkey or Grevy’s Zebra,” added Viviani.
The resort comprises six timber and thatch villas designed by African artists and runs on solar energy, with water being sustainably harvested and recycled. They each feature a bedroom and en-suite bathroom, a private sun deck in the garden with sun loungers and a Jacuzzi bath and offers views of the Laikipia Plateau and Mount Kenya.
The resort is currently hosting a special offer for GCC travellers where guests can get one night complimentary on paying for three nights. The offer is valid until the end of July 2013.