The third annual global Inflight Connectivity Survey, published by Inmarsat, the world’s leading provider of global mobile satellite communications, in association with market research company GfK, shares some interesting findings.
• 81 per cent of Middle Eastern passengers would pay for inflight connectivity even on short-haul leisure flights, rising to 85 per cent for long-haul business flights.
• 59 per cent of Middle Eastern passengers agree that inflight wi-fi takes the anxiety out of flying because they can stay in contact with people on the ground.
• 36 per cent of passengers in the Middle East said they would stop using their preferred airline within the next year if they only offered poor quality wi-fi.
• Business flyers in the Middle East use wi-fi for both work and non-work reasons: 29 per cent browse the web, 37 per cent use social networks, 43 per cent email and 20 per cent use business tools.
• The Middle East has the highest volume of multi-device usage in all regions surveyed, with 66 per cent of inflight connectivity users connecting more than one device.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.